About Sven Gustafson

Sven Gustafson is a communications writer for Blue Cross Blue Shield of Michigan. Previously, he worked as a journalist for news outlets including The Associated Press, The Oakland Press and MLive.com.

1. What is your favorite thing about living in Michigan?

Definitely the water. No other state is so blessed with so much fresh water. I think it’s a huge positive for us in so many ways.

A close runner-up would be the beautiful forests, particularly up North and in the U.P. Then there are the music and art scenes in Detroit. And the excellent beers and wines produced across the state. The seasons are cool, too.

2. What things do you find yourself doing that you said you’d “never” do?

Wearing a tie voluntarily. Worrying about money. Eating meat (I’m a former vegetarian).

3. What are your favorite ways to stay healthy?

I’m a runner. I like Pilates, yoga, taking the stairs and jumping rope. I eat organic food. I enjoy paddle sports but find it increasingly difficult to find the time.

4. What songs or artists are in heavy rotation in your iPod right now?

I subscribe to the Sound Opinions, Football Weekly and All Songs Considered podcasts and listen to them while I run. At work I listen to a pretty broad variety of music — everything from Flaming Lips to Wu Tang Clan to Buena Vista Social Club.

5. What are your favorite things to read online? How do you stay informed and inspired?

As a news junkie, I scour a regular checklist of news sites throughout the day. And with Twitter and Facebook, you get exposed to things and people you ordinarily might not find. But I’ve gotta say, for inspiration, it’s tough to beat the Sunday New York Times.

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