MoGo Detroit Bike Share Starts Rolling This Spring

Starting this spring, cruising around downtown Detroit will be an option 24 hours a day, seven days a week, when the MoGo Detroit Bike Share program opens for business, allowing individuals to rent bikes more easily.

Three individuals stand next to a bicycle
Lisa Nuszkowski and Blue Cross Blue Shield employees Mark Tremel (center) and Sven Gustafson with a prototype bicycle planned for use by Detroit Bike Share.

Downtown Detroit Partnership’s Lisa Nuszkowski, executive director of MoGo Detroit Bike Share, recently rode a two-wheeled prototype — in heels — to the Blue Cross Blue Shield of Michigan Detroit campus to share details with employees. Nuszkowski described the program as a new layer of Detroit’s public transit, meant to accommodate short trips.

Phase One will include 42 stations and 420 bicycles maintained by Shift Transit. Assembled with proprietary hardware that improves sustainability and security, the bicycles feature:

  • Head and tail lights
  • Three-speed gears with handle shifters
  • Step-through frame
  • Comfortable, adjustable seat
  • Front basket
  • Bell

Although bike share kiosks will operate via solar power, bikes may be used in all weather and times of day. An electromagnetic system automatically locks bikes when they’re returned to docking stations. Smartphone apps will provide users with even more convenience.

“There will be two apps related to bike share,” said Nuszkowski. “The first will be specific to our system and will let users know the number of available bikes at stations throughout the system in real-time. That app is under development and will launch with the system in the spring. The second app, Transit app, is available now (without MoGo Detroit Bike Share information at present, but it will include our information when Phase One launches). With this app, you can compare various transit modes, costs and timing.”

Nuszkowski said fees are still to be determined, but choices will include daily, weekly and monthly options.

The Phase One service map stretches from downtown to New Center, and from Eastern Market to Clark Park in Southwest Detroit, as well as east along the riverfront, stopping just short of the bridge to Belle Isle. Additionally, the city plans to add 20 miles of protected bike lanes to surface streets (such as Cass Avenue) within six months.

For a limited time, MoGo Detroit Bike Share invites the public to suggest station locations at this website. Citywide service is MoGo Detroit Bike Share’s main goal, with a view to expanding to neighboring communities in the future.

Photo credit: Craig Maki, A Healthier Michigan (inset), Detroit Bike Share via Facebook (feature image).

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Editor’s note: This story has been updated to reflect the organization’s new name, MoGo Detroit Bike Share.

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